Constantly improving your business is one of the best ways to stay longer in the market, considering that adapting and implementing new tactics along with methods will help you out a lot in satisfying your customers and converting some of them into clients.
We know improving and making some changes in your business is not an easy thing to do, however, if you start with the simplest things, you can slowly become better and can move on to the more complex ones.
But what are the things that you can improve?
Below, we are going to list down some of the things that you can do to improve your online liquor store.
8 Things You Can Do to Improve Your Online Liquor Store
The first thing that you want to improve is the packaging, considering that no one wants to receive their order in a package that was not done well or is in a bad condition. Before the package is sent out for delivery, make sure that the package is inspected by a quality checker in your warehouse. The more you double-check, the more likely you are to increase the customer satisfaction rate, which can mean more referrals.
- Better Website
Another thing that you can do is update the design of your website. Remember, the better your website will be, the more likely you are to convert the internet users into customers and even, possibly, clients.
To make this happen, you need to have a website that is easy to navigate through, has a decent payment portal, and has all the right listings.
- Fast Delivery
If you are offering same-day delivery in your city, you want to make sure that the customers are getting the products that they have ordered from you on the same day, unless a storm hits your city. Remember, a promise or a claim made so boldly on your website is something that you have to prove to someone, especially to a customer who is ordering for the first time.
- Accurate Package Tracking
The fourth thing that you want to do is have package tracking software on your website.
This one is important for those people that are not in your city and are eagerly waiting for their order because they are going to use the products for a certain event. Have it in a secure way, and make sure that it is accurate.
- Customized Letter
You know it’s a gift, so to improve your customer service and to help the customer know that you care for them, why not add a customized letter in their order? You can always thank your customers and clients, especially if they made a huge order. The customized letter should be personal and should be composed of some words that should thank them for trusting you. The better the letter would be, the better chances you are going to have to satisfy the customer.
- Gift Card
An option to add gift cards can also be useful for you, considering that some people just place some orders from a website that they can call a one-stop shop. This can make things pretty easy for them considering that they would not have to go to a different place just to get themselves a gift card. So, try to add that option to your website as soon as possible.
If they placed a pretty massive order on your website, they deserve to get a discount on the next order that they are going to place.
Right after they place the order or right after they receive it, try to send them a voucher for a discount on your website. This simple trick can help you make your customers happy and, it can help you force the customer to place an order again because of the discount that you are offering. This is basically a win-win situation for you.
- Keep the Products Clean
The last one on this list is going to be the fact that you need to keep the products clean.
It is important for you to make sure that you are packing clean products, considering that no one wants to get dirty orders. So, before the order is packed, make sure that someone inspects the products and makes sure that it is clean.
Did an online liquor store in Canada miss out on anything in the list above? Let online liquor store in Calgary know what we missed out on by leaving a comment in the comments section below!